福州壹加壹配资

葡萄酒 千万不要被性价比所迷惑

2016-08-10 15:30:55   来源:食品报

性价比高的产品就会好卖吗?性价比高的产品就是好产品吗?我们经常谈论性价比,经常说现在是大众酒时代,消费者要的是性价比高的产品。其实,性价比这个概念是值得警惕的,不要被性价比所迷惑。

福州壹加壹配资  XINGJIABIDEQUANCHENGSHIXINGNENGJIAGEBI,SHIYIGEXINGNENGYUJIAGEZHIJIANDEBILIGUANXI,JUTIGONGSHI:XINGJIABI=XINGNENG/JIAGE。

    XIAOFEIZHEGOUMAISHANGPINKANZHONGDESHISHENME?HENDUORENDOURENWEISHILIANGGEYINSU:YISHICHANPINXINGNENG;ERSHIDUIYINGDEJIAGE。QISHIDOUCUOLE。

    YINWEIZHEIGEWENTIHENFUZA。XIAOFEIZHEGOUMAIYIJIANSHANGPIN,HECHANPINDEXINGNENGYOUGUAN、HEPINZHIYOUGUAN、HEJIAGEYOUGUAN、HERENYOUGUAN,HEMUDEYOUGUAN、HECHANGJINGYOUGUAN、HEBIJIAOYOUGUAN、HEWEILAIDEYUQIYOUGUAN……HEZHEIMEDUOYINSUYOUGUAN,NISHUO,XINGJIABIDEZUOYONGYOUDUODA?

  1.性价比是动态的,是变量

  XINGJIABICUNZAIDEZUIDADEWENTISHISHENME?DUI,SHIDONGTAIDE。XINGJIABIBUSHIYIGEGUDINGDESHUZHI,ZHISHIYIGEBILIGUANXI。YIBANLAISHUO:XINGJIABIGAOSHIZHIXINGNENGXIANGTONG、JIAGEDI;XINGNENGGAO、JIAGEXIANGTONG。XINGJIABIDISHIZHIXINGNENGXIANGTONG、JIAGEGAO;XINGNENGDI、JIAGEXIANGTONG。

    DANSHIXINGJIABIBUSHIYICHENGBUBIANDE,ZHEIJIUDAOZHIHENDUOSHIHOU,DANCHUNTANXINGJIABISHIMEIYOUYIYIDE,YEMEIYOUDUODAYONGCHU。

福州壹加壹配资    AKUANJIUPINZHIYIBAN,LINGSHOUJIAGEZAI60YUAN;BKUANJIUPINZHIGENGHAOYIXIE,LINGSHOUJIAGEYESHI60YUAN,JIASHENIDOUHEGUO,ZUOGUODUIBI,NIYIDINGHUIRENWEIBKUANJIUDEXINGJIABIHUIGENGGAO。DANTURANYOUYITIAN,NIYOUHELECKUANJIU,PINZHIGENGHAOYIXIE,DANJIAGEYESHI60YUAN,NIHUIRENWEIBKUANJIUYEBUSHIXINGJIABIZUIGAODE,CKUANCAISHI。ZHEIXIEDOUSHIBIJIAOCHULAIDE。DANGRAN,HAIYAOKAOLVDAOPINPAIDEJIAZHI、BAOZHUANGDEXINGXIANGDENGYINSU。DANZONGTILAIJIANG,MEIYOUBIJIAO,WANGWANGXINGJIABISHIHENNANJIANGDE,XINGJIABISHIYIGEDONGTAIDEBIANLIANG,SUIZHEBUTONGDEREN、BUTONGDECHANGJING、BUTONGDEMUDEDENG,BUDUANZAIBIANHUA。YIGEDONGTAIDEBIANLIANG,BIXUZAIDONGTAIZHONGKANDAITADEJIAZHI。

  2.性价比和品质有关

福州壹加壹配资  ZAIXIAOFEIZHEDESHENGHUOSHUIPINGTIGAOHOU,SUOGUANZHUDESHOUXIANSHIPINZHI,RANHOUCAISHIDUIYINGDEJIAGE。XINGJIABIJIRANSHIYIGEBILIGUANXI,TACUNZAIQISHIYONGFANWEIHETESHUXING,BUNENGYIGAIERLUN。SUOYI,XINGJIABIYINGGAIJIANLIZAIDUICHANPINXINGNENGYAOQIUDEJICHUSHANG,YEJIUSHISHUO,XIANMANZUXINGNENGYAOQIU,ZAITANJIAGESHIFOUHESHI。

    TUOLILECHANPINPINZHITANXINGJIABISHIMEIYOUYIYIDE。XINGJIABIDEQIANTISHIPINZHI,RANHOUCAISHIJIAGE。QISHISHANGPINDEJIAZHIYOULIANGZHONG:JIAZHIHESHIYONGJIAZHI。ZHIYAOSHISHANGPIN,JIUYAOTONGGUOLAODONGCHANSHENG,TADEBENSHENJIUHUIYOUJIAZHI。DANRUGUOZHEIGESHANGPINBEIZUOHUAILE,HUOZHEMEIYOUNEIMEHAO,NEIME,HENKENENGTADESHIYONGJIAZHIWEILING,MEIYOURENYUANYIHUAQIANGOUMAI。

    QISHI,GENGDUODESHIHOU,YINGGAISHI“PINJIABI”。SHENMESHIPINZHI?GONGNENGXINGDESHANGPINHENHAOLIJIE,YERONGYIBIANBIE,DANQINGGANXINGSHANGPIN,JIUHENNANBIANBIE。ZHINENGSHIYIBIAOZHUNHEJINGYANLAIPANDUAN。YONGBIAOZHUNHEJINGYANLAIPANDINGYIKUANJIUDEPINZHI,CONGERLAITUILIJIAGESHIHELI。

    ZONGZHI,PINZHISHISHANGPINDEJICHU,MEIYOULIANGHAODEPINZHIZUOQIANTI,JIUTANBUSHANGXINGJIABI。

  3.性价比和人有关

福州壹加壹配资  RUGUONIXIHUANMOUWEITIYUMINGXING,NEIMETAQINBIQIANMINGDEYISHUANGQIUXIEMAI5000YUANGUIBUGUI?RUGUONIBUXIHUAN,NEIMETAJIUBUZHI。SUOYI,XINGJIABIHEDUIXIANGYOUGUAN。HENDUORENJUEDEYOUXIERENHUALEJIWANYUANQUHEYIPINGJIU,TAIBUHUASUANLE,TAISHECHILE,SHENZHIJUEDEBUKESIYI。DANSHI,DUIYOUQIANRENLAISHUO,ZHEIFANERBUSHIZUIZHONGYAODE,RUGUODONGXIHAO,TAMENHENXIHUAN,JIAGEBUSHIWENTI,HUOZHEZHIYAOBULIPU,TAMENDOUHUIJIESHOU。YINWEIZHEIXIESHANGPINBUJINSHISHANGPIN,GENGSHIDIWEI、SHISHENFEN、SHIRONGYAO,YEHEPINPAIJIAZHI、BAOZHUANGMEIGUAN、NEIXINDEYUYUEYOUGUAN,ZHEIXIESHIQITASHANGPINSUOBUNENGTIGONGDEJIAZHI。

福州壹加壹配资    RUGUOMOUCHAOMOCHUANLEYIJIANFEICHANGPUTONGDEYIFU,ZHIHUALE200YUAN,DANZAITASHENSHANG,QUESHIGUANGMANGSISHE。NEIME,ZHEIJIANYIFUNIRENWEIXINGJIABIDAODIGAOHAISHIBUGAO?RANERTONGYANGDEYIFUCUNZAILINGYIGERENSHENSHANG,QUESHIRUCIDEPUTONG,NISHUO,ZHEIJIANYIFUDEXINGJIABISHIGAOHAISHIBUGAO?YINWEIQIZHIDETIXIANBUSHIZAIYIFUSHANG,ERSHIZAIRENDESHENSHANG。

  4.性价比和目的有关

福州壹加壹配资  YOURENXIHUANSHOUZANG。HUALEHENDUOQIANQUSHOUJIBUTONGNIANFENDESHIJIEMINGZHUANGJIU,HUALEHENDUOQIANSHOUJIMINGHUA、SHOUJIYOUPIAODENG。YOUYUMUDEBUTONG,ZAIBIERENYANLIYEXUSHISHAGUAXINGWEI,ZAISHOUZANGZHEKANLAI,SHIHENYOUJIAZHIDEXINGWEI。YEXUTASHOUJIMINGZHUANGJIUSHIWEILEAIHAO,YEXUWEILEXUANYAO,YEXUSHIWEILEXIAOSHOU,YEXUSHIWEILESONGREN,ZONGZHI,LIYOUHUIYOUHENDUO。

    YOUDERENQINGKECHIFAN,HEDEJIUCHENGBENBUGAO,QUESHIMINGPAI,XIANRANHEDEYIJINGBUSHIJIULE,ERSHIPINPAIYANSHENJIAZHI。NEIME,DUITAERYAN,ZHEIGEXINGJIABISHIGAOHAISHIBUGAONI?

    YOURENXIANGSONGJIBIERENLIWU,WEISHENMEHUIXUANZEZHIMINGPINPAI,ERBUSHIDANCHUNXINGJIABIGAODEPINPAINI?YINWEISONGJIBIERENDELIWU,WANGWANGBUJINSHICHANPINBENSHENDEHAOBUHAO,ERGENGZHONGYAODESHIXINYIDECHUANDA。

  5.性价比和比较有关

  RENMENGOUMAICHANPINSHI,DOUHUIXUANZEXINGJIABIGAODECHANPINGOUMAI。DANSHI,CHANPINDEXINGJIABIYINGGAIJIANLIZAIXIANGTONGDEXINGNENGJICHUSHANG,YEJIUSHISHUO,RUGUOMEIYOUYIGEXIANGTONGDEXINGNENGZUOWEIBIJIAOJICHU,DECHUDEXINGJIABISHIMEIYOUYIYIDE。

福州壹加壹配资    DANSHI,YIJIANSHANGPINZAITONGYIXINGNENGJICHUSHANGJINXINGBIJIAODEJIHUIHENSHAO,PUTAOJIUJIUGENGSHIRUCI。PUTONGXIAOFEIZHEHEPUTAOJIU,GENGDUOSHICONGKOUGANSHANGPANDUAN,DUIHENDUOXIJIEDEZHIBIAO,MEIYOUDUOSHAOPANDUANNENGLI。SUOYI,PUTAOJIUZHEIYANGDESHANGPIN,ZAIBAOZHENGZHILIANGDEJICHUSHANG,PINPAIYINGXIANGLISHIFEICHANGZHONGYAODE。

  6.性价比和未来估值有关

福州壹加壹配资  DUIYUXINGJIABIZHEIZHONGSHUOFA,YAOJUTIWENTIJUTIFENXI。BIRU,2001NIANNIZAISHENZHENMAIYITAOFANGZI,MEIPINGFANGMIRUGUO1WANYUAN,NIJUEDETINGGUIDE,NIRENWEIXINGJIABIGAOHAISHIBUGAO?XIANZAIJINIHAISHIZHEIDONGFANGZI,MEIPINGFANGMI5WANYUAN,NIQIANGDOUQIANGBUDAO。SUOYI,XINGJIABIHEWEILAIDEGUZHIYOUGUAN,HEWEILAIYUQIYOUGUAN。PUTAOJIULIDEQIJIUGAINIAN,YUCITONGLI。RUGUOBAGUPIAODANGZUOSHANGPINKAN,ZHEIGEWENTIJIUGENGJIAMINGXIAN。DANGRAN,WOMENSUOJINGCHANGSHUODE,WANGWANGBUSHITESHUSHANGPIN。DANJIBIANRUCI,YESHITONGYANGDEDAOLI。

  7.性价比是很难衡量的

福州壹加壹配资  YIJIANSHANGPINDEGONGNENGXIANGTONG,CHANPINDEXINGTAITEZHILEISI,NISHIFOUHUIRENWEI100YUANDEDONGXIJIUBI500YUANDEDONGXIGENGJUYOUXINGJIABINI?

    XIANRAN,HENDUORENHUIXIANGDAO“YIFENQIANYIFENHUO”,GAOJIABIYOUGAOJIADELIYOU,BIRUCHANPINCAIZHIHUIGENGYOUZHIGAN,PINPAIDEZHIMINGDUGENGGAODENG,ZHEIXIETEZHIJUEDINGLENIZAISHIYONGZHEIXIECHANPINDESHIHOUNEIXINDEGANSHOUSHIBUTONGDE,ZHEISHI,NIJIUHUIFAXIAN,XINGJIABISHIHENNANHENGLIANGDE。

    QISHI,XINGJIABIJIRANHEZHEIXIEDOUYOUGUAN,XIANRANDANCHUNTANLUNXINGJIABISHIMEIYOUYIYIDE。NIYAOZUODESHI:FENQINGCHUZHEIXIENEIHAN,BUYAOJIANDANDIYIWEIJIAGEDIXINGJIABIJIUGAO,ZHILIANGHAIXING,JIAGEYEBUCUO,XINGJIABIJIUGAO。

  8.不要被忽悠了

  ZAIGOUMAIGUOCHENGZHONG,SHANGJIAQIANGDIAOMOUGECHANPINYUMOUMOUCHANPINBIJIAO,JIAGERUHECHAOZHI、XINGJIABICHAOGAO,NIJIUYAOXIAOXINLE。DANGCHANPINJIAGEBIANHUASHI,BUDANYAOZHUYICHANPINZHILIANGSHIFOUYOUSUOBIANHUA,GENGYAOGAOQINGCHUWEISHENMEHUIBIANHUA,BIANHUADEZHUYAOYUANYINZAINEILI,SHIGONGYIGAIJIN、CUXIAO、QINGHUOHAISHIQITASHENMEDEYUANYIN,BUYAORANGXINGJIABIBANIMIHUOLE。

    ZAIGUOQUDEJISHINIAN,YOUYUQUDAODEZUOYONGLIZUIDA,YINGXIAODELIANTIAOZHANG,XIAOFEIZHEGOUMAIDAODECHANPIN,CONGCHUCHANGDAOXIAOFEIZHESHOUZHONG,YIJINGJIALEHENDUOJIAGE。DANJINXIENIANYOUYUKEJIDEFADA,CHENGBENDEXIAJIANG,WANGLUODEXINGQI,ZHONGJIANHUANJIEDEJIANSHAO,JIAGEBUDUANXIAJIANG,DOUDUICHANPINJIAGEZAOCHENGHENDADEYINGXIANG。

福州壹加壹配资    HENDUOJIUCHANGZIXINGDINGYILESUOWEIDEHAOCHANPINBIAOZHUN,LIRUBAHAODEGONGYIDENGTONGYUHAODECHANPIN,BAJINGZHIDEBAOZHUANGDANGZUOGAODANG,DANSHIZAIXIAOFEIZHEYANLI,KENENGSHILIANGHUISHI。SUOWEIDEHAOGONGYIKENENGSHIZHIKOUGAN,SUOWEIDEGAODANGKENENGSHIPINPAIDEJIAZHI。

    JIYUYONGHUSIWEI,HAODEPINPAIXINGXIANGKENENGDAIBIAOLENIYUANYIQINGTINGYONGHUDESHENGYIN,CHUANGZAOLEBUTONGDEHUATIHENEIRONGZHICHENGYONGHUDEXIAOFEILINIANHEGEXINGXUQIU。

    RUGUONIWUSHIXIAOFEIZHEDUICHANPINDEZHENSHIXUQIU,NIWANQUANWUFAZHUDAOYIGECHANPINDEXIAOFEIQINGXU,YEJIUDAZAOBUCHUGAOXINGJIABIDECHANPIN,ZUOWEIYIGEPINPAILAISHUO,JIBENSHANGYIWEIZHENIBIDINGSHISHIBAIDE。

    PUTAOJIUSHIYIZHONGTESHUDESHANGPIN,YINYONGZHEWANGWANGDUIPINZHIDEBIANBIESHIYOUNANDUDE,SUOYI,HENNANQINGYIDISHUOYIKUANJIUDEXINGJIABIHENGAO,YINCIJIUHUIMAIDEHAO。ERQIE,PUTAOJIUBUSHISHENGHUOBIXUPIN,PUTAOJIUDAIBIAOZHEYIZHONGWENHUA,ZUOWEIJIUJINGYINLIAO,YOUSHISHENQIDESHANGPIN。TAYIQIXIANMINGDEGEXINGHEJIQIMAODUNDEXINGGE,JINRUNZHENGGESHEHUIDEGEGEJIAOLUO。ZHEIYANGDESHANGPIN,BUNENGDANCHUNDIYONGXINGJIABILAIHENGLIANG。PINJIABIHUOXUGENGSHIHE,ZHEIGE“PIN”JISHIZHIPINZHI,YESHIZHIPINPAI。(WANGDEHUI) 

 

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